Social media marketing

Social media marketing offers companies the opportunity to increase their awareness, generate new contacts and thereby generate higher sales. A major advantage of social media marketing is direct communication with potential customers and prospects. Ads can be targeted to specific audiences on social networks such as Facebook, Twitter, Instagram, Xing, YouTube, Snapchat, and LinkedIn for a high conversion rate * at a low cost. Through interaction on appropriate social media channels customers are involved in the company and they identify with the company, which can lead to stronger brand and company loyalty.

* Conversion Rate is an online marketing metric that measures the effectiveness of an advertising campaign. For social media campaigns, this number tells you how many impressions in percent have led to a particular action, such as calling a webpage.

Social media services

• Concept: We develop a social media marketing strategy for your company. It takes into account the market and competitors and evaluates the ideal social media marketing mix.
• Implementation: We support you in the implementation of your social media strategy: setting up social media accounts, content creation, image editing, creating web ads, providing management tools & more.
• Management: We manage and optimize your advertising campaigns on social media platforms such as Facebook, Twitter, LinkedIn, Xing, Instagram and YouTube.
• Analysis: We analyze your existing social media profiles, create reports and show potential for improvement.
• Consulting: We organize workshops and create social media guides based on best practices and our own experience.